Columbia Sportswear is celebrating its 80th anniversary and has redesigned its store into a new Cascade Retail Environment concept incorporating evergreen photography, prop libraries, and highly customized fixtures to the store, from the elaborate fitting rooms, to the dramatic and well-thought out amphitheatre.

Every detail has been meticulously planned and implemented for one purpose- to deliver a superior brand environment dedicated to enhance the retail experience of our customers.

The redesigned store comes at the heels of the store’s 80 years of trying stuff and making already perfect gear even better industry leading technologies like the Omni-Tech Omni-Heat and Omni-Grip technology, to name a few. To commemorate this milestone, Columbia is bringing retro back with the limited-edition Bugaboo 80th anniversary Interchange Jacket.

When the Bugaboo first came out, it blew everyone’s mind with the 3-in-1 jacket concept-wear the fleece liner when it’s cold, the waterproof shell when it’s wet, or wear them together when it’s wet and cold.

Now the revamped Bugaboo Interchange Jacket features Columbia’s proprietary Omni-Heat thermal reflective liner Omni-Tech waterproof/breathable critically seam-sealed weather protection, making it even warmer and drier than it’s 80’s edition.

It’s also embellished with 80th Anniversary embroidery, Quotes from its chairman Gert Boyle, and a Bugaboo 1986 history patch, all of which are reminders of our commitment from the very beginning-to build gear that will help you stay outside longer.

They said winter was coming. We never felt it with gear that was made to keep us warm and dry in the most miserable of weathers. Find out more about tested tough gear when you drop by the Columbia Cascade Retail Environment store in SM MOA today.

In Cagayan de Oro City, Columbia Sportswear is availabe at 2nd Level, Centrio Mall and 1st Level, West Concourse at Limketkai Mall.


Facebook Comments