AROUND 500 kids five to 12 years old lent their creativity for a greater cause as Havaianas, the makers of colorful flip-flops, together with Operation Smile, launched the “Design a Smile” nationwide campaign last Sunday at Limketkai Rotunda in Lapasan, this city.
With a series of one-day design contests from October 16 to November 14 in major cities, children were given the chance to show to the world their artistic talents as they come up with a flip-flop design at the same time create better futures for the children of Operation Smile, a non-profit volunteer medical organization that provides reconstructive surgery and healthcare to kids with facial deformities.
According to the Philippine Birth Defect Registry, a joint project of the Department of Health and the United States National Institute of Human Genetics, one in every 500 babies is born every year with cleft lip or cleft palate and it is among the top 12 birth defects in the country.
Since the contest is free of registration, the contestants were highly encouraged to donate for Operation Smile as 100 percent of the donations will be given to the said charity.
Trisha Tamparong, distributor of Havaianas in Cagayan de Oro, said the winning design will be the first of its kind as it will be produced and released for retail in the Philippines as part of the Havaianas collection.
Tamparong said Havaianas “Design a Smile” competition will create a big impact in healing the broken smile of children with deformities as a certain percentage of the sales proceeds of the unique design will be donated to Operation Smile.
The winners with top three designs will receive a summer creativity workshop from Masterpiece Movement, products and gift certificates from Havaianas, Fabel Castell, Polaroid, kidSports, and Orange Juice.
Tamparong said the winning piece will be taken from the votes of people.
To vote, visit www.havaianasphilippines.com/smile.
“The concept of Havaianas is to help make a positive change in the lives of the indigent Filipino children,” Tamparong said.
article by Nicole Managbanag of SSC