Figaro Coffee continues its tradition of serving the finest native barako coffee in the country with its recently opened store in Limketkai Center in Cagayan de Oro City.
“After penetrating the international market, we are now keeping a critical eye on expanding in our home-market, which will zero in mostly on business districts around the country as we want more and more people to experience the sophisticated European coffee culture through our local barako coffee,” said Ace L. Azarraga, Marketing Services Manager of Figaro Coffee Systems, Inc.
As of this date, Figaro is set to open 35 to 40 more stores nationwide, promising more exciting coffee blends, updated menu and more promotional programs to satisfy its growing number of customers.
“With our new marketing strategies, we believe that the Figaro brand can capture a larger share of the coffee segment by providing a variety of new products to a broader spectrum of customers,” Azarraga added.
Apart from the Cagayan de Oro, Figaro has also recently opened stores in the UP Ayala Land Technohub and The Terraces of Ayala Center in Cebu City. Both serve the complete line of Figaro signature beverages alongside an array of delectable breakfast sets, sandwiches, pasta, pizza, salad and pastries.
Established in 1993, Figaro is a 100-percent Filipino-owned company whose product lines include specialty roasted local coffee varieties and various coffee-related paraphernalia. It has about 70 outlets nationwide, most of which are in Luzon.