The Philippine Franchise Association (PFA) is organizing a Regional Franchise Seminar and Expo in Cagayan de Oro City to be held on 17-19 April 2009 at SM City Cagayan de Oro (SM-CDO).

The event is in partnership with SM-CDO and in cooperation with the Department of Trade and Industry (DTI-Region 10), Overseas Workers Welfare Administration (OWWA) and Oro Chamber.

This much-awaited event aims to stimulate the business climate in the region and provide unlimited investment opportunities, thereby spurring economic growth of entrepreneurship in Northern Mindanao.

The 3-day event offers a Franchise Expo showcasing around 25 successful franchises from Food, Retail and Service Sectors offering viable business opportunities to interested investors.

Another important section of the expo is the dedicated Emerging Concepts Area where homegrown concepts/franchiseable SMEs in Region 10 will also be given an opportunity to showcase their products and services.

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